Tourism and Hospitality Industry

The South West features outstanding natural landscapes and is Australia’s only biodiversity hotspot on an international list of 34.

Enjoying a Mediterranean climate, the region’s attractions are 2-3 hours from Perth and draw more than 2.5 million domestic visitors looking to discover experiences that will last a lifetime.

Western Australia’s most visited region, the South West enjoys comprehensive services in lower population centres such as Margaret River as visitors support more businesses than traditional food and accommodation enterprises.

A male wearing a sun hat cheers his wine glass with a women wearing a light peach coloured top. They are both standing in a vinyard lane with the sun piercing through from the background of the image.

Tourism and Hospitality Fast-Facts

  • The South West generates more than $1bn in tourism output
  • Domestic visitors spent 8.4 million nights in the region
  • 5,144 jobs are directly supported by tourism
  • $614m output is generated by tourism in Busselton and Augusta-Margaret River

Excellent infrastructure, 1GB fibre, renewable energy potential and transport links.

South West Infrastructure